In 1971 a part-time golfer and cab driver from Portland Oregon glued, taped and cobbled together the first of what would become a line of golf bags that would revolutionize the category. The plan was simple: Create an iconic, functional bag that could easily be customized. The result was a bag that served as the face of
amateur, high school and collegiate golf for generations. The technical and design revolution the modern golf bag underwent in the early 1990s left the classic Original Jones Bag to fend for itself as a single-strap, no-stand bag that seemed to be slowly forgotten among the new styles and features of the modern golf bag.